Jeans Wine Bar is a personal project I created, inspired by my love for wine bars and their laid-back culture. I wanted to create a wine bar that felt authentic and Parisian but with a fun, playful twist - a place I would love to go to.
The concept combines naïve, hand-drawn illustrations with a simple, curated colour palette. The project also includes a website, an Instagram campaign, and a range of fun, branded merchandise to bring the personality of the bar to life.